IKEA has launched an online marketplace in the UK and Ireland where people can buy and sell second-hand IKEA furniture and products. The service went live on 7 October 2026 and follows a trial that first ran in Oslo and Madrid in 2024. Customers in both countries can browse listings from other households and buy pre-owned pieces directly through the platform.
Selling is designed to take little effort. A seller scans an eligible item to create a listing, and the platform then suggests a price and supplies professional product photos, accurate measurements, assembly instructions and care information. Most IKEA products can be listed, although mattresses, appliances and food are excluded from the scheme. The aim is to make a used listing as clear and complete as a product page in a shop, with the details a buyer would expect when buying new.
Once an item sells, the seller can take the payment directly or choose an IKEA voucher, which comes with 15 per cent extra credit. IKEA says items on the marketplace sell for around 60 per cent less on average than comparable products bought new. Buyers can also find discontinued designs that are no longer available in stores, which may appeal to people trying to match or complete older furniture.
The company presents the marketplace as a way to cut waste and to give households cheaper options during the cost-of-living crisis. Its own consumer research found that 87 per cent of UK adults now shop for second-hand goods. “The way people furnish their homes has changed,” said Greg Lucas, sustainability manager for IKEA UK and Ireland. He added that more than one in four people said a personal history or story would make pre-owned furniture more attractive to them, and that IKEA products are designed to be used and maintained over many years.
The marketplace sits alongside IKEA’s Buy Back and Resell service, which started in 2021 and lets customers sell eligible items back to the company in exchange for store credit. Lucas described both services as a way for people to pass furniture on as their needs change. The launch also comes two months after IKEA released Konstrunda, a collectible design collection of 22 pieces by seven designers, all priced under £200. IKEA has not said whether the marketplace will expand to other countries, including its home market of Sweden.
